London report: River Island head quarter



Where to begin on filling you in on my London adventure? I flew out for an experience every fashion loving girl would be excited about. River Island invited me to their head office - a huge building filled with inspiration, pieces of fabric, clothing racks and shoes, where a whopping 600 (!) employees make the designs, patterns, online shop and marketing happen. Hallelujah! More on their S/S12 collection presentation and a London diary soon!